Sponsoring Up – Why You Must Always Look For People Better Than You

One of the biggest challenges in network marketing is your posture. By posture, I don’t mean the way you sit but rather your overall confidence, charisma and composure when it comes to pitching your network marketing business to your prospects and training your downlines.

When someone is new to network marketing, they tend to approach those who are close to them personally or people who are of a lower social status compared to them. They tend to target those who are younger than them in terms of age and experience.

- People who are earning less money than them.

- People who are less confident than they are.

- People who seem to be going through a lot of struggles in life outwardly.

People who are generally not doing as well as they are.

Now, there is nothing wrong in sponsoring down per se, but think for a moment if you build a team that is worse off than you, what do you think your organization will be like. What about your people? Would they be doing the same thing?

How low can you go before the sponsoring chain reaches rock bottom?

Of course, Im not implying that a person of a humble and lowly stature cannot achieve success in network marketing but I’m referring to the duplication process.

If you want to achieve expolsive results in your downline building efforts, you have to be able to sponsor up which means approaching people that are generally doing better than you. You must look for people who are older than you, have more experience than you, people that who have your respect, etc.

But they probably won’t listen to what I have to say.

Yes, you might think like this but here are a few tips when it comes to sponsoring up and why you must do it no matter what. Sponsoring up builds your confidence. Better to have 1 quality downline than 10 people who will do nothing. You will surpass mental barriers you have never thought possible because you are able to get a breakthrough.

Sponsoring up will give you an opportunity to tap into networks that are far beyond your reach. If you have a CEO in your organization, he will open doors in ways that you cannot imagine.

Don’t worry if they won’t listen to you. You can always refer the prospect to a stronger upline in your organization. Let the stronger upline close him and train him initially. As he or she gets more into the business, they will in turn respect your leadership as well.

Remember, always aim for the moon. Even if you fail, at least you will clear the fence.

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